During 1998, CWL developed a new series of business titles for McGraw-Hill—Briefcase Books. There are six titles in the initial group of books. They range from 180 to 224 pages and deal with basic management topics. They are written by authors prominent in their fields. But more than that, they are designed to be practical and easy to read with short sidebars on nearly every page, with a strong emphasis on how-to information. They are aimed at the needs of managers at all levels and in all types of organizations who want to create a workplace where people enjoy their work, perform at higher levels, and deliver the goods to customers. CWL was completely responsible for the books in this series—from conception through production.
Click on the title and you can order this book from Amazon.com. Click on the cover to see a copy of the table of contents and more about the author.
Performance Management
by Robert Bacal
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In 15 chapters, Bacal shows managers how to help employees perform well and continuously improve their skills to become more valuable contributors to the organization. It includes detailed information on performance appraisal, with special emphasis on how to make this a positive rather than negative activity. |
Motivating Employees
by Anne Bruce and James S. Pepitone
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In their engaging style, the authors revail how Southwest Airlines, Disney, Ben & Jerry's, and other companies have turned themselves into "motivating organizations"-workplaces that inspire employees to do excellent work because they want to. Includes case histories and lots of techniques for turning on employee motivation. |
Effective Coaching
by Marshall J. Cook
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This book explains how to apply sound coaching methods in the workplace, encouraging top performance by working with your employees instead of over them. From correcting to mentoring to training to coaching landmines, this book gives you the principles and techniques to become a coach instead of a boss. |
Managing Teams
by Lawrence Holpp
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More and more managers and employees are recognizing the interdependence of their tasks and the importance of teamwork. From the questions to ask before establishing teams and the relation of teams and business strategy to team dynamics and evaluating team performance, this book covers all the basics with a strong emphasis on how-to. |
Hiring Great People
by Kevin C. Klinvex, Matthew S. O'Connell,
and Christopher P. Klinvex
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With today's unemployment along with a growing demand for workers with proven technical skills, the hiring process is becoming more crucial to the growth and success of organizations of all sizes. The authors of this book show managers how they can find, screen, interview and successfully hire and retain the best people. |
The Manager's Guide to Business Writing
by Suzanne D. Sparks
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For anyone in an organization who wants practical and immediately applicable advice on writing letters, memos, and reports. This book offers guidelines for writing business correspondence with speed, precision, and power, giving your readers the most information in the least amount of time. |
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